Tuesday, 30 March 2010
Money Colour
I used the picker tool to pick out spot colours which were on the £5, £10 and £20 notes..i will see what these colours look like once i have the final design sorted.
HG Wells font choice
Right at the beginning of this brief, i chose fonts which i thought were contemporary and would give the covers a contemporary look. I did mention that no decisions could be made until the designs were well on their way. Here are a few ideas which i have developed from the original HG Wells title i made for my mock ups. I have reduced the 'a novel by' and also got rid of the line and tried them with different typefaces. I feel the name of the author need to be bold as these books are something the author is proud of as these are his books!
Out of the typefaces above i feel the bottom three work the best as they are simple typefaces, bold and not too overpowering.
Decision time.
I have chosen to use becuase i felt the condensed bold font worked well and i felt the other two fonts were too bold and used a too tradtional serif font. I don't however like the 'a novel by' on the top of this design. The font is Century Gothic, I feel it is too round and big, maybe i need to reduce it or use another font?
Development- i changed the font at the top and i decided to bring a thicker line above and below the authors name as i felt this drew attention to the name and it also worked well.
My final chosen HG Wells title is this one because i felt the typeface was not too bold and overpowering and the line drew attention to the authors name which i thought was important.
Out of the typefaces above i feel the bottom three work the best as they are simple typefaces, bold and not too overpowering.
Decision time.
I have chosen to use becuase i felt the condensed bold font worked well and i felt the other two fonts were too bold and used a too tradtional serif font. I don't however like the 'a novel by' on the top of this design. The font is Century Gothic, I feel it is too round and big, maybe i need to reduce it or use another font?
Development- i changed the font at the top and i decided to bring a thicker line above and below the authors name as i felt this drew attention to the name and it also worked well.
My final chosen HG Wells title is this one because i felt the typeface was not too bold and overpowering and the line drew attention to the authors name which i thought was important.
Tuesday, 23 March 2010
Another Mock
I thought of testing the bookmarks and the book cover on a fluorescent stock as i thought this would be a nice way of making the covers stand out and they also are very contemporary colours. I tried to use each colour which related to my chosen colours for each book.
After doing this test i found:
1. I had made a mistake by adding the same title on 2 covers!!
2. Stock was too thin, however when its taken to production i will be using heavier stock than 80gsm.
3. The patterns used for the inside of the book cover are too big and it may benefit from reducing the size.
4. I think the bookmarks looks interesting with the cut top, but i am not liking the money bag on the bookmark and cover as it could be a bag of anything! i need to look at other relations to money or use a different symbol or just adding a '£' sign would relate the symbol to money.
5. I think the spines are working well as they are simple. In the crit people said that the different type makes them not work as a set. But, i think because the layout of the design is going to be same they DO work as a set and the typefaces give each title a bit of character.
After doing this test i found:
1. I had made a mistake by adding the same title on 2 covers!!
2. Stock was too thin, however when its taken to production i will be using heavier stock than 80gsm.
3. The patterns used for the inside of the book cover are too big and it may benefit from reducing the size.
4. I think the bookmarks looks interesting with the cut top, but i am not liking the money bag on the bookmark and cover as it could be a bag of anything! i need to look at other relations to money or use a different symbol or just adding a '£' sign would relate the symbol to money.
5. I think the spines are working well as they are simple. In the crit people said that the different type makes them not work as a set. But, i think because the layout of the design is going to be same they DO work as a set and the typefaces give each title a bit of character.
Bookmarks
Some quick ideas for the booksmarks that will come with the book..these are just initial ideas..
Colour and layout
Here i experimented with different layout for my book covers.
For Mr Polly i chose a spot colour of orange because the £10 note uses orange as its color. I want to test the cover out in the £5 and £20 note colours too just to see what it looks like. I only chose this colour as a quick test to see what it would look like. Eventually i would take a spot colour from one of my chosen notes for the colour of this cover.
For Tono Bungay i decided to go for this striking yellow which i felt worked well and resembled the warning signs so there was a bit more meaning to the colour i have chosen.
And finally for the Love and Mr Lewisham i chose a pinky red colour as i thought this kind of colour would resemble the word love best. I still need to experiment with different shades of this colour but im happy with where the colour situation is going.
After testing the layout on these covers i am quiet happy where the covers are going overall. I feel the colours are working against the black design and i need to make a decision about whether i want the spine of the book to be reversed black or just the normal spot colour. I think either way is working really nicely.
I did a mock up of the three chosen designs. I chose the covers with a small symbol representing the book because i thought this was simple and worked really well as i know the inside of the book cover is going to have a repeated pattern inside. However in the crit i got told:
1. That the symbols look a bit too clip arty [which i wasn't happy about, if they has looked at my blog then they would have seen why i made this decision]
2. A pattern on the back or if something happened when the book cover was folded, it would look more interesting.
My plan of action:
>I am going to develop my ideas further to see much i can push them.
>I need to make some decisions, quick!
>I can't please everyone with my designs and as long i know i have a good reason for doing what im doing, i should be ok.
For Mr Polly i chose a spot colour of orange because the £10 note uses orange as its color. I want to test the cover out in the £5 and £20 note colours too just to see what it looks like. I only chose this colour as a quick test to see what it would look like. Eventually i would take a spot colour from one of my chosen notes for the colour of this cover.
For Tono Bungay i decided to go for this striking yellow which i felt worked well and resembled the warning signs so there was a bit more meaning to the colour i have chosen.
And finally for the Love and Mr Lewisham i chose a pinky red colour as i thought this kind of colour would resemble the word love best. I still need to experiment with different shades of this colour but im happy with where the colour situation is going.
After testing the layout on these covers i am quiet happy where the covers are going overall. I feel the colours are working against the black design and i need to make a decision about whether i want the spine of the book to be reversed black or just the normal spot colour. I think either way is working really nicely.
I did a mock up of the three chosen designs. I chose the covers with a small symbol representing the book because i thought this was simple and worked really well as i know the inside of the book cover is going to have a repeated pattern inside. However in the crit i got told:
1. That the symbols look a bit too clip arty [which i wasn't happy about, if they has looked at my blog then they would have seen why i made this decision]
2. A pattern on the back or if something happened when the book cover was folded, it would look more interesting.
My plan of action:
>I am going to develop my ideas further to see much i can push them.
>I need to make some decisions, quick!
>I can't please everyone with my designs and as long i know i have a good reason for doing what im doing, i should be ok.
Monday, 22 March 2010
Further Development
I further developed my designs considering use of typeface as i had stuck with a bold typeface throughout. I thought the appropriate choice of typeface would give the titles of the book a bit more personality. I felt the bottom set of books with a simple logo was working the best as it didn't look as over-powering as the other ones and also this would work well with the patterned inside cover.
Below are the typefaces i chose for the titles:
Why i chose them:
1. The History of Mr Polly - I chose a rounded font [no it isnt comix sans! for those who are thinking it is!] because to me mr polly is a normal man facing all these real life problems which life has thrown at him but still he carries on. I decided to type in lower case to show that he is just a normal person as i feel capital letters may give the title a bit more authority and this is something i didn't want.
2. Tono Bungay - For this title i chose the original bold font i was working with as i felt for someone to be messing around with chemicals and radioactive stuff, they have to be confident with what they are doing and it is also something very serious if it goes wrong. Another reason for this font choice is because i feel warning signs are usually big and bold to warm people so this is something i want to communicate through the choice of my typeface.
3. Love and Mr Lewisham - I chose a script font for this title. I felt it worked well with the word as the typeface is expressing the word 'love'. As its a script font aswell it is quiet flowy and easy to ready and it makes you say it really softly. When the Tono Bungay title makes you say it quiet strongly as it uses capitals and it is a bold typeface.
Using my concepts about on how i have chosen the appropriate typeface to match each title i will look look at futher possible typefaces which would would equally as well or better than the fonts i have chosen..
..So i looked at other fonts which i thought could have potential.
After doing this i chose 2 fonts for each title which could work. Here were my choices..the top 3 fonts were my original chosen fonts.
1. Mr Polly - i like the length of the ascender and descenders on the first font as it gives it character and it also looks like a very contemporary font to my original font i chose. The font below i chose because i liked the little arms on the end of each letter. I thought this gave the font character, it was informal and it worked however this is a very light font and the colour/paper stock i choose may over power it and it may not work as well. So for Mr Polly i have chosen to use the font below.
2. Tono Bungay - I thought the first font was interesting as it has triangular bits on the end of each letter. I thought this could work as it could represent the triangle which some warning signs come in. The font below works the best as it is bold and uses this rounded square shape as the base around the type design. I felt my original choice looked a bit standard and this was more interesting. Here is the typeface i have chosen for Tono.
3. Love and Mr Lewisham - I thought the two typefaces i had picked out from the others were the best because they were soft and were read really softly, but im not sure weather they are as strong as the original font. I developed the second font by trasforming the arms of the font into little hearts.
After doing this i still feel the script font works better is it flows really well and it also elaborates on the work love better than the other fonts too. So my final chosen font for love is:
Below are the typefaces i chose for the titles:
Why i chose them:
1. The History of Mr Polly - I chose a rounded font [no it isnt comix sans! for those who are thinking it is!] because to me mr polly is a normal man facing all these real life problems which life has thrown at him but still he carries on. I decided to type in lower case to show that he is just a normal person as i feel capital letters may give the title a bit more authority and this is something i didn't want.
2. Tono Bungay - For this title i chose the original bold font i was working with as i felt for someone to be messing around with chemicals and radioactive stuff, they have to be confident with what they are doing and it is also something very serious if it goes wrong. Another reason for this font choice is because i feel warning signs are usually big and bold to warm people so this is something i want to communicate through the choice of my typeface.
3. Love and Mr Lewisham - I chose a script font for this title. I felt it worked well with the word as the typeface is expressing the word 'love'. As its a script font aswell it is quiet flowy and easy to ready and it makes you say it really softly. When the Tono Bungay title makes you say it quiet strongly as it uses capitals and it is a bold typeface.
Using my concepts about on how i have chosen the appropriate typeface to match each title i will look look at futher possible typefaces which would would equally as well or better than the fonts i have chosen..
..So i looked at other fonts which i thought could have potential.
After doing this i chose 2 fonts for each title which could work. Here were my choices..the top 3 fonts were my original chosen fonts.
1. Mr Polly - i like the length of the ascender and descenders on the first font as it gives it character and it also looks like a very contemporary font to my original font i chose. The font below i chose because i liked the little arms on the end of each letter. I thought this gave the font character, it was informal and it worked however this is a very light font and the colour/paper stock i choose may over power it and it may not work as well. So for Mr Polly i have chosen to use the font below.
2. Tono Bungay - I thought the first font was interesting as it has triangular bits on the end of each letter. I thought this could work as it could represent the triangle which some warning signs come in. The font below works the best as it is bold and uses this rounded square shape as the base around the type design. I felt my original choice looked a bit standard and this was more interesting. Here is the typeface i have chosen for Tono.
3. Love and Mr Lewisham - I thought the two typefaces i had picked out from the others were the best because they were soft and were read really softly, but im not sure weather they are as strong as the original font. I developed the second font by trasforming the arms of the font into little hearts.
After doing this i still feel the script font works better is it flows really well and it also elaborates on the work love better than the other fonts too. So my final chosen font for love is:
Quick stock test
This was a quick stock test i did.
1. I tried to print onto the colour of stock which i felt related to the theme. The yellow was to resemble the colour of the warning sign you get. The red was for love and the off white colour was suppose to represent the colour of money.
2. The history of Mr Polly cover was printed on quiet a light in weight stock. I wanted to print on something which felt a bit like money as this would relate well.
After doing this test, i felt the colours weren't working as a set and they weren't visually appealing as they looked a bit gloomy. The paper stock is also a bit too thin as the design inside the cover is spilling through the front. As you can see i used the first pattern which i made for the first test i did. This was simply to see what the pattern would look like if i was to print on the inside cover.
Things i need to consider after doing this:
>Heavier paper stock
>Colour
1. I tried to print onto the colour of stock which i felt related to the theme. The yellow was to resemble the colour of the warning sign you get. The red was for love and the off white colour was suppose to represent the colour of money.
2. The history of Mr Polly cover was printed on quiet a light in weight stock. I wanted to print on something which felt a bit like money as this would relate well.
After doing this test, i felt the colours weren't working as a set and they weren't visually appealing as they looked a bit gloomy. The paper stock is also a bit too thin as the design inside the cover is spilling through the front. As you can see i used the first pattern which i made for the first test i did. This was simply to see what the pattern would look like if i was to print on the inside cover.
Things i need to consider after doing this:
>Heavier paper stock
>Colour
Development for Mr Polly
My Polly vectors consist of a lot of lines which may benefit from taking consideration the weight of the line. But this decision is only going to make when i am 100% happy with my front overs.
Development for Tono
The vectors for the Tono Bungay are very strong and bold. I think some opacity adjusting is going to have to take place here..
Subscribe to:
Posts (Atom)
