Bookmark development

These bookmarks were my initial ideas which i mocked up..ever since then i have changed the typefaces and the colours are going to change aswell. I felt the bit sticking out from the top of the bookmark worked well and looked interesting which is something i am going to keep and develop until i am happy with it. I think the Love bookmark isn't working as the heart shape gets a bit lost and because its a bit low..it doesn't work with the other two bookmarks. I am also thinking of getting rid of the repeated pattern on the back and keeping it as one spot colour.


Shape
When i first tested my initial ideas of the bookmarks, i found the heart shape wasn't looking right as it was sunk too much into the bookmark. So here i tested a few ideas to how the shape would pop out from the top of the bookmark. I found the third set was working well as the shapes could be clearly seen but i was a bit worried about the heart shape bookmark as i felt it the bookmark was bent, it could easily become fragile and rip off. So, i felt the heart shape bookmark on the second set of bookmarks worked well as you could see what it was without it become too fragile when it came to production.

Below is my final shaped bookmarks.


Ideas
From my initial ideas of the bookmarks i felt like i needed to move my design on. I had chosen my final font choice and also my final colour choice therefore i felt like i need to to further develop me designs. Here are my initial ideas for the layout of my bookmarks.




Development
After developing my initial ideas i found my first idea was the best as the title was displayed quiet big and the HG Wells title was also not gettin too busy with the other design. After choosing this i decided to further develop this just to get the best out of my design.